EPISODE · Jul 29, 2026 · 13 MIN
Business Development Is Everyone's Job
from As Built · host Brian and Patience Jones
"Business development" isn't a department; it's a mindset every person at your firm should embody. Patience and Brian discuss why BD can't be isolated to a dedicated team, how to train staff to recognize opportunities without turning them into salespeople, and why handing employees an AI-generated SOP is no substitute for real conversation and buy-in.
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Business Development Is Everyone's Job
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