Business isn't complicated. The 3 most common reasons why we make it that way

Business at its core is beautifully simple, so why does it so rarely feel that way?Most founders don't set out to overcomplicate things, but somewhere along the line, the borrowed strategies, the offers nobody asked for, and the platforms you don't even enjoy using all pile up until the original reason you started gets buried underneath everything you think you should be doing.In this episode, I unpack three reasons why founders make business harder than it needs to be — including the sneakiest one that nobody ever names — and I share why my own business has one single offer and nothing else.In this episode, you'll hear:Why letting go of borrowed strategies can feel like failure even when it's the best thing you could doThe model that gets sold to every founder and why it might be the thing that's confusing your clients and exhausting you in equal measureThe belief running underneath everything that says if business feels simple, you must be doing it wrongAnd the one question to take away that might change how you look at everything you've builtThe big takeaway: Business isn't hard, we make it hard, usually because we've absorbed the story that building simply means we're not doing it properly, and that story isn't true at all.Until next time, stay quietly disruptive.##Download the one-page workbook ready for Thursday's episode, where we map your entire business ecosystem together:##Want even more wisdom, inspiration and only good things? Join The Founders Club, the free weekly newsletter for entrepreneurs who think differently and build unconventionally. Every week, I share what the Quietly Disruptive path really looks like: behind-the-scenes confessions, quiet wins, and the hard-won lessons from building businesses my way (so you can skip some of the painful bits 😆). Link: https://www.beckybenfieldhumberstone.com/the-founders-clubRead my unique story of how I became a Quietly Disruptive Business Coach, which involves over 25 years of building businesses and model horses (#notatypo)Link: https://www.beckybenfieldhumberstone.comDrop me a line to share your story and say hello. I'd love to hear from you!