Business Moves at the Speed of Trust with Wade Anderson, Ep #10

In this episode of Lights Out, Wade Anderson, VP of Engineering and Automation at Okuma delivers a compelling look at how automation is transforming the manufacturing landscape.  Along with Steve DeGrasse, the East Coast Regional Sales Director at Hennig, we uncover why tomorrow's machine tools will require rethinking—like side-door access for robots and integrated pallet delivery systems—and how additive manufacturing and AI will reshape priorities even for small shops aiming to go lights-out.  With a trust-first approach, Wade explains how maximizing a customer's current capabilities builds the foundation for introducing transformative automation solutions. This conversation isn't just about technology—it's about people. We explore how sales strategies, compensation plans, and service roles must evolve to meet the demands of an automation-driven world. Fostering collaboration between sales professionals and engineers is critical for success and how the next generation of talent, raised with robotics, will lead the way.  Packed with real-world insights and forward-thinking strategies, this episode is a must-listen for anyone navigating the future of manufacturing. Don't miss their candid take on what it takes to build trust and drive innovation in a rapidly changing industry. – Nick You will want to hear this episode if you are interested in... Introducing Wade Anderson from Okuma [2:40] Steve's hilarious IMTS Oyster story [8:11]  How do we make machine tools automation friendly? [12:00]  Should we adjust compensation plans for salespeople? [25:00]  How does service need to evolve with automation? [30:50]  Resources & People Mentioned Shop Matters Podcast on YouTube At The Boring Bar #1 Connect with Steve DeGrasse Connect with Wade Anderson Connect on LinkedIn Okuma America Connect With LightsOut LinkedIn MakingChips.com Subscribe to SHOW NAME Audio Production and Show Notes by - PODCAST FAST TRACK