Business of Events Episode 3

In this riveting episode, host Marco Giberti unravels the transformative landscape of event management and the role of Destination Management Companies (DMCs) in today's fast-paced world. With insights from seasoned experts like Mike, who sheds light on the evolution of DMCs and their undeniable relevance in offering local destination expertise, and Monique Ruff-Bell from TED, who explores the essence of storytelling in both virtual and in-person event experiences, this episode is a treasure trove of knowledge for every event professional. Whether you're in the corporate sector, private equity, or simply passionate about organizing events, our experts challenge you to think differently. Join us to discover how technology, experience, and innovation are reshaping the event industry.   Episode Highlights: Special guests Greg Topalian, Herve Sedky, Mike Fiber, and Monique Ruff-Bell.  The rich 40-year history of Destination Management Companies and their evolution. Challenges and advantages of local expertise in event planning. Sheryl Sandberg's insights on the balance between face-to-face and digital interactions during the COVID era. Embracing digital: A shift from merely replicating in-person experiences. TED's formula for virtual and live event engagement.  The importance of a 365 engagement model for audience interactions. Comparing perspectives of different event organizers, from corporate to private equity. The innovative role of technology in reimagining event experiences. Tune in to get a comprehensive understanding of the future of event management, peppered with actionable insights and valuable takeaways! Get a free sneak peek into the full masterclass course on Leaderpass.