Business Resilience Strategies: Pivoting Quickly After Failure with Amy McCord

In this episode of The Growth Machine, host Phil Masiello interviews Amy McCord, founder and CEO of Flower Moxie. They explore the realities of entrepreneurship, including why there is no perfect formula for success and how strong leaders develop the resilience to pivot quickly when plans fail. Amy shares her perspective on business decision-making, explaining how entrepreneurs must accept trade-offs between money, time, creative freedom, and impact, and why identifying those priorities early can shape long-term growth. The conversation also highlights the importance of bouncing back from setbacks, learning from unexpected failures, and building businesses that evolve through experimentation rather than rigid planning.  Flower Moxie website: https://flowermoxie.com There are a lot of  "experts" out there giving advice who’ve never built a thing. They’ve never stayed up all night sweating a product launch. Never had to scale a team. Never had to meet payroll.They’re just regurgitating what they read in someone else’s book.That’s not me. I’ve built brands. I’ve scaled them. I’ve exited them. I’ve failed, won, and fought through it all.And now, my team and I help brands do it every single day — across eCommerce, retail, and digital. We don’t just advise — we execute. We write the playbook.So if you’re done with fluff, fake gurus, and marketers who’ve never sold anything outside of a slide deck — you’re in the right place.This show is real strategies, real tactics, and real talk.https://www.facebook.com/philmasiellohttps://www.instagram.com/philmasiello/https://www.tiktok.com/@philmasiellohttps://www.linkedin.com/in/phil-masiello/https://www.youtube.com/@philmasiello#StartupGrowth #EcommerceTips #ScaleYourBrand #DTCMarketing #PhilMasiello #GrowthClass #BrandStrategy #MarketingPodcast #CrunchGrowth #StartupTips #BusinessGrowth