Business With a Heart: Purpose-Driven Companies, with Mark O'Renick

Mark O'Renick, co-founder of Will & Grail, joins host Kelly Scanlon to talk about building socially responsible companies. Mark is an experienced business leader, brand strategist and entrepreneur.  As co-founder of Will &Grail, Mark helps companies use collaboration and design thinking to create believable, purpos- driven brands that build stronger, more profitable relationships with customers, employees, shareholders and the community. Mark also leads initiatives to foster conversation and research about the need to build socially responsible organizations that make a profound positive impact on lives, communities and the world. Recently launched initiatives include Conquer for Good (www.conquerforgood.com) and Brand Believability (www.brandbelievability.com).  Prior to Will & Grail, Mark was co-founder and CEO of Salva O'Renick and marketing services company.  You can reach him at [email protected]. Listen to the complete lineup of Smart Companies Thinking Bigger podcasts in the archives. Learn more about your ad choices. Visit megaphone.fm/adchoices