Buyers Market Reality Check

Send us a text to chat now!Record-low buyer demand sounds terrifying until you look closer at what the data is really saying. We walk through a fresh Redfin report that shows the shift toward buyers accelerating across the country, with more sellers entering the market and the seller surplus growing in most buyers markets. If you’re thinking about selling a home in 2026, this is the kind of housing market update that changes how you should price, prep, and plan.We get practical fast. First, we talk pricing strategy for a crowded field: why pricing like last year can cost you weeks, and why “let’s try it high” often turns into the same price cut you could have made upfront, only later and with less leverage. Then we tackle a misconception: bidding didn’t disappear. A steady share of homes still sell above list price, but it’s the well positioned listings that win, the ones that match where buyers actually are on price and presentation.Finally, we end with the part that cuts against the gloom. Home sales are up 7% year over year in July, the strongest annual gain of 2026, which means transactions are still happening at a healthy clip. We also explain when a dated or repair-heavy home may be better suited for an as-is, direct cash offer that takes you out of the seller competition and lets you pick a closing date you control.If this helped you think more clearly about selling in a buyers market, subscribe, share the episode with a homeowner friend, and leave a quick review so more people can find it.