Buying a Business: A Seasoned Real Estate Investor and Psychologist's First Six Months  EP 107 episode artwork

EPISODE · Jun 2, 2026 · 41 MIN

Buying a Business: A Seasoned Real Estate Investor and Psychologist's First Six Months EP 107

from The Conscious Edge Podcast: Redefining Wealth as a Whole Human Experience · host Alecia St. Germain

If you've been quietly wondering whether buying a business might be your next move, this conversation pulls back the curtain on what it actually looks like, six months in.  Loved this conversation? You don't have to wait until Tuesday to talk about it. Podcast Club is where the conversation continues. It's an intimate space to go deeper on the episodes, share what's landing, ask the questions you're sitting with, and connect with others who are doing this work alongside you. Think of it like a book club for The Conscious Edge Podcast. We meet most Thursday’s at 1:00pm ET. RSVP for the dates you want at consciousedge.com/club.  Get full show notes at www.consciousedge.com/ep107 Find Alecia on Instagram:@aleciastg In this episode, Alecia turns the mic on her longtime partner in crime, Jonathan Dugger, to talk about something that’s a growing trend right now: buying a business instead of building one from scratch. With the largest transfer of wealth in history underway and so many baby boomer owners ready to retire, there's a unique window of opportunity, and Jonathan walks through what he actually learned navigating it. The parameters he set, the businesses he passed on, the customer he was certain would be his (and wasn't), and the moment he and his partner Kyle stopped forcing the square peg and shifted gears entirely.  If you've ever caught yourself wondering whether there's a way to grow without starting from zero, or if you're already in the middle of a business purchase and need permission to do it on your own timeline, this episode is for you.  📝 What We Cover in This Episode: In this episode on buying a business, we discuss: -Why this moment is one of the most unique windows in history for buying a small business and what's actually driving it -The specific parameters Jonathan set before he started looking (and why getting clear on these saves you years of looking at the wrong opportunities) -Why an "obvious fit" customer might not actually be your customer and what to do when you figure that out -How value alignment quietly becomes the deciding factor in whether a business actually works for you long term -The role a fractional CFO plays in the due diligence process and the questions Zen Jenn asked that helped Jonathan walk away from the wrong deals -Why giving yourself a runway instead of forcing instant success can be the difference between sustainable growth and burnout -The unexpected blind spots in the first six months and what Jonathan would do differently -Why the best opportunity often shows up while you're looking for something else entirely

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Buying a Business: A Seasoned Real Estate Investor and Psychologist's First Six Months EP 107

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This episode was published on June 2, 2026.

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