Cabo Verde no Mundial: Identidade, Marca e Emoção

from 5 Minutos de Marketing - Rádio Morabeza · host Rádio Morabeza

Nesta edição, Lígia Spencer analisa a estreia dos Tubarões Azuis no Mundial de Futebol, numa reflexão sobre a construção da marca Cabo Verde. Spencer aborda a importância da identidade e do posicionamento, bem como o papel das marcas na criação de uma ligação emocional com o público, capaz de perdurar na memória das pessoas.

Episode metadata supplied by the publisher feed · Published Jun 11, 2026

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Cabo Verde no Mundial: Identidade, Marca e Emoção

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