California's New Legislation for Apparel Sustainability

California's New Legislation for Apparel Sustainability In this episode, Rachel is getting into the nitty gritty about California's new legislation coming into place that focuses on apparel sustainability, AB 347 and SB 707.. These regulations are not just another legal hurdle but a driving force compelling brands to rethink their materials and processes, particularly in reducing reliance on harmful PFAS (forever chemicals). European precedents have actually been pushing the U.S. to adapt swiftly for years now and we're examining the innovations emerging from this challenge and the industry's race to maintain product quality without compromising on these new environmental standards. Rachel breaks down all of the information she has received and goes into detail, helping us to understand what some of the terminology really means.  We also focus a bit more on the potential of SB 707 in addressing textile waste. It's not just about recycling but about building a sustainable framework for the future. We'll dissect how SB 707 is paving the way by encouraging community involvement and innovation in garment recycling. Perfection does not exist though and Rachel is sharing what her personal concerns are regarding the recycling of particular types of goods.   For more information about the new legislation, please visit http://www.californiaoutdoor.org/.     In this episode, you'll hear:   -What exactly are PFAS? -How does the fashion industry use PFAS and what the industry is doing to lessen the use of these forever chemicals. -Why you need to take action NOW. -Detailed breakdown of each bill and the concerns Rachel has about future recycling plans.   We can't wait to hear what you think of this episode! Purchase the Business of Apparel Online Course: https://www.thebusinessofapparel.com/course To connect with Rachel, you can join her LinkedIn community here: LinkedIn. To visit her website, go to: www.unmarkedstreet.com.