Call of the Mountains: Art of the Railroads

Early railroad companies quickly realized that the beautiful scenery along their routes would be an attraction to Americans enthralled by the romance of the West. Montana Historical Society outreach and interpretation program manager Kirby Lambert illustrates how advertising campaigns featuring beautiful promotional art lured adventure-seekers—and paying customers—to experience firsthand the spectacular scenery of national parks and other scenic wonders of the West. (9/27/2019)