EPISODE · Sep 9, 2024 · 56 MIN
Callum Armstrong: Your Marketing Doesn't Work Because You Don't Care About Your Customers
from The Boardroom Podcast by Zeilhan · host Jabez Roberts at Zeilhan
In episode 54 of The Boardroom Podcast by Zeilhan hosted by Jabez Roberts we will speak with Callum Armstrong. Callum Armstrong is a marketing coach and social entrepreneur. Over the last 6+ years, he has developed a content marketing agency, coached clients, and started, built and exited a handful of companies. In his current role, he helps B2B service businesses go from ‘not knowing when the next client will show up’ to ‘owning a 24/7 customer-getting machine that works in your sleep’. He also runs The Reforestation Fund, a charity that uses content to share the stories of people helping the environment. Thank you for watching the best podcast for entrepreneurs, business owners, investor, marketers, and successful people - The Boardroom Podcast by Zeilhan hosted by Jabez Roberts. Hit subscribe to know when future episodes and videos goes live. 》》》SPECIAL OFFER《《《 🌐 Join Our Email List & Learn To Grow Your Business For FREE: https://zeilhan.com/youtube-email-subscribe/ 🌐 Learn How We Can Help You Increase Revenues & Profits: https://zeilhan.com/online-business-success/ 》》》BECOME A GUEST ON THE BOARDROOM PODCAST《《《 🌐 Link: https://zeilhan.com/podcast-guest-application/ 》》》EPISODE LINKS《《《 🌐 Paste & Publish website: www.pasteandpublish.com 🌐 Conservation Amplified environmental charity: https://www.conservationamplified.org/ 》》》EPISODE CHAPTERS《《《 🧿 Episode Preview & Intro: 00:00 🧿 Episode Start: 2:45 🧿 Guest Introduction - Who Is Callum Armstrong? 3:20 🧿 Marketing Is Costing You Results: 4:10 🧿 There Is A Right Way & A Wrong Way To Do Marketing: 7:00 🧿 How Callum Got Great At Marketing: 9:20 🧿 Meet The Entrepreneur Caring For The Earth: 14:10 🧿 What You Need To Know To Help More People: 21:30 🧿 Signs You Are Working Too Much: 24:40 🧿 How To Make Money Teaching People About What You Do: 31:45 🧿 How To Get Better Marketing Results In Your Business: 38:30 🧿 Why Your Marketing Strategy Isn't Working: 41:00 🧿 What's Wrong With Marketing: 44:00 🧿 Marketing Is A Long Term Investment: 46:30 🧿 Did Apple Invent Podcasting? 50:00 🧿 Outro & End: 51:40 🧿 Callum Armstrong's The Boardroom Podcast Guest Recommendation: 55:20
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Callum Armstrong: Your Marketing Doesn't Work Because You Don't Care About Your Customers
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