CAM Podcast Ep 163 | Jeff Poole, ATA CEO

We sat down with Jeff Poole, President and CEO of the Archery Trade Association, to talk about the upcoming, 2026 ATA Trade Show, Archery & Bowhunting Supershow and the Rushmore Rumble, all coming to the Indiana Convention Center in Indianapolis Jan. 6-11, 2026. This will be the first ATA show that's open to consumers - something the general public has been asking for for years. They will have the opportunity to see all the latest and greatest archery gear, and attend the Rushmore Rumble archery tournament, where they can watch some of the best target archers in the world compete. They can even enter the competition if they want. If the ATA Show has ever interested you, listen to our discussion with Jeff Poole.