EPISODE · Sep 24, 2025 · 43 MIN
Campaign Chemistry: Breaking and Entering's Geno Schellenberger and Jack Westerkamp
from Campaign Chemistry · host Jack Westerkamp, Geno Schellenberger, Luz Corona
On this episode of Campaign Chemistry, Luz Corona talks with Geno Schellenberger and Jack Westerkamp, co-founders of Breaking and Entering about their journey from college students to entrepreneurs, the scrappy early days of starting up during quarantine and the role of fun in content creation. They open up about hiring for vision and culture over technical and building a team that thrives on positivity, and reflect on how industry recognition has fueled their growth. With an eye on the future, they share what it takes to stand out in advertising and keep the creative spark alive. campaignlive.com Music - Take you Out by Lucid Tides, courtesy of Triple Scoop. What we know about advertising, you should know about advertising. Start your 1-month FREE trial to Campaign US. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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What this episode covers
Co-founders Geno Schellenberger and Jack Westerkamp share how a quarantine passion project grew into Breaking and Entering, and why positivity, creativity and team culture fuel their success.
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Campaign Chemistry: Breaking and Entering's Geno Schellenberger and Jack Westerkamp
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