Campaign Chemistry: Coinbase’s Catherine Ferdon and Joe Staples episode artwork

EPISODE · Aug 13, 2026 · 39 MIN

Campaign Chemistry: Coinbase’s Catherine Ferdon and Joe Staples

from Campaign Chemistry · host Catherine Ferdon, Joe Staples, Jameson Fleming

Coinbase's marketing leaders break down the power of narrative economics, in-camera craft and why taking big creative swings beats playing it safe in fintech. campaignlive.com Music - Take you Out by Lucid Tides, courtesy of Triple Scoop. What we know about advertising, you should know about advertising. Start your 1-month FREE trial to Campaign US. Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

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Coinbase's marketing leaders break down the power of narrative economics, in-camera craft and why taking big creative swings beats playing it safe in fintech.

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Campaign Chemistry: Coinbase’s Catherine Ferdon and Joe Staples

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This episode was published on August 13, 2026.

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