Can AI re-arrange webpages to truly match your style?

from Seven Day MVP · host Max Irzhak, Nick Tromboukis

Marketing should be a 2-way conversation, not a 1-way guessing game. What if users could tell brands the type of copy they want to read, or the designs they wish to see, when it comes to their marketing experiences?What if brands could take that knowledge to serve the right content at the right time… - Would conversions be higher?- Would customers be happier?A better experience for users means more sales for the business. So this week, we came up with a concept for a toolbar that allows you to select your preferences for how you want brands to communicate with you when you shop. Can brands and customers actually work together to create a truly customized marketing experience? Share your thoughts @sevendaymvp

Episode metadata supplied by the publisher feed · Published Dec 15, 2020

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What this episode covers

The human fingerprint has long been considered our most unique quality. Over time, we’ve learned that the way we walk, and even the way we type (@typingdna) is distinctly different from person-to-person. But is the way people scroll and engage with websites just as unique? And if so, why do brands still serve the same content to all—when we're all so different?