Can Bazooka Candy Brands Flourish After Being Left Out From the $500 Million Fanatics & Topps Deal?

Have you heard the joke about the time a baseball card, pack of chewing gum, and a piece of sports apparel walked into a retail store? No? It’s OK…there probably isn’t a joke in the entire historical catalog of jokes that combine those things. That being said, all those consumer products categories do have a commonality and that’s because it was announced in early January that Fanatics would acquire The Topps Company for $500 million. You might be thinking…that’s great, but what the heck does that have to do with the CPG industry focused content you normally put out. Well...it’s a CPG division of Topps that was left out of this M&A deal with Fanatics that has me wondering what’s next? I'll explore if the current owners of Bazooka Candy Brands can channel "2011 era" Michael Rubin and turn these unwanted assets into a multi-billion-dollar company. Greatest CPG Brand Pivots of All-Time - https://youtu.be/tUDax0gXEZk FOLLOW ME ON MY SOCIAL MEDIA ACCOUNTS LINKEDIN - https://www.linkedin.com/in/joshuaschallmba TWITTER - https://www.twitter.com/joshua_schall INSTAGRAM - https://www.instagram.com/joshua_schall FACEBOOK - https://www.facebook.com/jschallconsulting MEDIUM - https://www.medium.com/@joshuaschall