EPISODE · Oct 21, 2024 · 21 MIN
Can Spirit Halloween repeat its success with Christmas?
from CSU's The Audit · host Colorado State University Marketing and Communications
In 1983, Spirit Halloween stores began popping up with a very unique business model — rent out a large, vacant store front; fill it with Halloween costumes and temporary employees for about eight to 10 weeks; and then as of Nov. 1 — poof! They vanish like a ghost. Colorado State University College of Business Associate Professor Zac Rogers researches the financial impact of supply chain sustainability, emerging logistics technologies, as well as purchasing and logistics issues. Rogers recently spoke with The Audit about how the Spirit store model has influenced how we do business and whether its latest endeavor to enter the Christmas market will be a success.
What this episode covers
In 1983, Spirit Halloween stores began popping up with a very unique business model — rent out a large, vacant store front; fill it with Halloween costumes and temporary employees for about eight to 10 weeks; and then as of Nov. 1 — poof! They vanish like a ghost. Colorado State University College of Business Associate Professor Zac Rogers researches the financial impact of supply chain sustainability, emerging logistics technologies, as well as purchasing and logistics issues. Rogers recently spoke with The Audit about how the Spirit store model has influenced how we do business and whether its latest endeavor to enter the Christmas market will be a success.
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Can Spirit Halloween repeat its success with Christmas?
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