Can Sponsorships Really Make You Millions?

Worried about your influencer marketing ROI? You should be. Most brands make one critical mistake that tanks their campaigns before they even start. I sat down with Ryan Davis, co-founder of the creator agency People First, to uncover The #1 Mistake Killing Your Influencer Marketing ROI. The answer, backed by a Stanford University study, is a lack of creative control. Ryan explains why giving creators more freedom leads to better performing content and a higher return on investment. We also cover how to get brand deals with a small following and the simple things that can get a creator blacklisted. This is an essential guide for any marketer looking to get real results from creator partnerships Check out the company: https://peoplefirst.cc----------------------------------------------------------------------------------------------------------------------------📚 NETWORK BEFORE YOU NEED IT (6 LESSONS THAT MADE SEAN $15M)----------------------------------------------------------------------------------------------------------------------------▶ Get my eBook free - https://welivetobuild.com/network-----------------------------------📈 WORK WITH ME-----------------------------------▶ Buy 300 Lessons From 300 Founders: https://welivetobuild.com/300-lessons-ebook▶ Book a Paid Advisory Session: https://welivetobuild.com/book-a-call▶ Startup Fundraising: https://welivetobuild.com/fundraising▶ Sponsor the Channel: https://www.welivetobuild.com/sponsorship---------------------------------------------👀 CONNECT WITH SEAN---------------------------------------------▶ LinkedIn: https://linkedin.com/in/seanweisbrot▶ Inquiries: [email protected]🕒 CHAPTERS---------------------------00:00 - Introduction: Monetizing Your Audience00:45 - The Power of a Niche for Attracting Brands03:45 - How to Get Discovered by Brands (The Simple Stuff)05:55 - The Stanford Study: Why Creative Control is Crucial08:00 - How Creators Get Blacklisted by Brands10:00 - The #1 Mistake: Treating Creators Like Ad Puppets14:05 - You Don't Need Millions of Followers to Get Sponsored16:30 - The Rise of "Fake Podcast" Ads18:45 - A Better Model: Sponsoring Real Interviews24:10 - The Future: Creators as CMOs and PartnersLeave a Review (it truly helps us grow): https://welivetobuild.com/review Hosted on Acast. See acast.com/privacy for more information.