Can Universal Turn Spring Into “Second Halloween”? Inside Fan Fest Nights

Universal Studios Hollywood is stress-testing a brand-new revenue season with Fan Fest Nights—12 evenings of Comic-Con-meets-HHN running April 25-May 18th from 7 p.m.–2 a.m. Tickets range from $74-$84, and the event is anchored by a 45-minute Back to the Future immersive experience on the actual Courthouse Square backlot. By leaning into nostalgia, the Universal team has created a masterfully written, one-of-a-kind immersive theatre experience for BTTF. The reception has been overwhelmingly positive, proving that Fan Fest’s format has legs; the question for 2026 is whether Universal will rebalance resources toward the bigger, younger fandoms that clearly showed up this year, and whether they have permanently hamstrung this event. Listen to our bonus episodes on Patreon.