EPISODE · Sep 28, 2020 · 18 MIN
Can we anticipate the next crisis? How using holistic forecasting can help us see what's to come
from The Week in Philly from KYW Newsradio · host Audacy
Holistic forecasting isn't something that a lot of people are familiar with, but it could be extremely helpful in identifying and reacting to big events or disasters like the coronavirus pandemic. Dr. Guntram Werther, Professor of Marketing and Supply Chain Management at Temple University's Fox School of Business joins KYW In Depth to break down what it is, how it's used in real life practical scenarios, and why it's becoming more mainstream.
What this episode covers
Holistic forecasting isn't something that a lot of people are familiar with, but it could be extremely helpful in identifying and reacting to big events or disasters like the coronavirus pandemic. Dr. Guntram Werther, Professor of Marketing and Supply Chain Management at Temple University's Fox School of Business joins KYW In Depth to break down what it is, how it's used in real life practical scenarios, and why it's becoming more mainstream.
NOW PLAYING
Can we anticipate the next crisis? How using holistic forecasting can help us see what's to come
No transcript for this episode yet
Similar Episodes
Mar 26, 2026 ·1m
Mar 19, 2026 ·34m
Feb 18, 2026 ·11m
Feb 11, 2026 ·45m