Cannabis Growth Strategies: In-Store Demos, Product Differentiation, and Expert Insights with Special Guest Joe Hodas of Wana Brands episode artwork

EPISODE · Sep 12, 2023 · 43 MIN

Cannabis Growth Strategies: In-Store Demos, Product Differentiation, and Expert Insights with Special Guest Joe Hodas of Wana Brands

from Market Like a Badass with Kristin McFarland

In this episode, we dive into the captivating world of cannabis marketing with a trailblazing guest, Joe Hodas. Joe is the Chief Marketing Officer of Wana Brands, the largest edible company in North America. Join us as we unravel the secrets behind their remarkable success in the rapidly evolving cannabis industry.Joe takes us on an insightful journey through the art of multi-channel marketing. Discover how Wana Brands has conquered the art of reaching diverse audiences through multiple platforms, from special events to innovative collaborations.But that's not all – our conversation delves deep into a cornerstone of their growth strategy: in-store demos. Uncover the magic that happens when customers have the chance to experience these edibles firsthand. From building trust to sparking customer loyalty, these in-store demos have been a pivotal force in expanding Wana Brands' customer base.This episode will provide you with invaluable insights into the cannabis industry, actionable marketing strategies, and a glimpse into the future of marketing in one of the world's most exciting sectors.Tune in to learn how Wana Brands continues to lead the way, tantalizing taste buds and sparking connections through strategic marketing and immersive customer experiences.https://www.wanabrands.com/https://www.linkedin.com/in/joehodas/

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Cannabis Growth Strategies: In-Store Demos, Product Differentiation, and Expert Insights with Special Guest Joe Hodas of Wana Brands

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