Cannes Lions Spesial: Sollin Sæle - fra Norge til New York episode artwork

EPISODE · Jun 24, 2025 · 18 MIN

Cannes Lions Spesial: Sollin Sæle - fra Norge til New York

from Market Mad

Hvordan er det egentlig å jobbe i verdens kanskje mest ikoniske reklamebyrå – midt i hjertet av New York? I denne episoden møter vi Sollin Sæle, som har gått fra den norske bransjen til Wieden+Kennedy, byrået som bygget Nike fra grunnen av.Vi snakker om forskjellene mellom byråverden i Norge og USA: Skal man gjøre det som er best for kunden, eller det man tror er best?Sollin deler sine tanker om hva den norske reklamebransjen faktisk har som en stor fordel – og hvorfor hun mener det er mulig å vinne en Cannes Lion på bare to år.Du får også høre om en case hun jobbet på som både var inspirerende og så enkel at, ifølge henne, “hvem som helst kunne gjort det”. Se caset her: https://www.youtube.com/watch?app=desktop&v=FytFN2rIWgw&fbclid=IwY2xjawLHLStleHRuA2FlbQIxMABicmlkETByVkJNbzRvV1Q2MWNkVlhqAR5dnyceNuF8z9CTVh2TAwrKNN1ThaLE6lmVy11IkQV_Kjh40O1cshrwbuGH1g_aem_pw9YzxyOMd7Jeeg471ub3Q Hosted on Acast. See acast.com/privacy for more information.

Hvordan er det egentlig å jobbe i verdens kanskje mest ikoniske reklamebyrå – midt i hjertet av New York? I denne episoden møter vi Sollin Sæle, som har gått fra den norske bransjen til Wieden+Kennedy, byrået som bygget Nike fra grunnen av.Vi snakker om forskjellene mellom byråverden i Norge og USA: Skal man gjøre det som er best for kunden, eller det man tror er best?Sollin deler sine tanker om hva den norske reklamebransjen faktisk har som en stor fordel – og hvorfor hun mener det er mulig å vinne en Cannes Lion på bare to år.Du får også høre om en case hun jobbet på som både var inspirerende og så enkel at, ifølge henne, “hvem som helst kunne gjort det”. Se caset her: https://www.youtube.com/watch?app=desktop&v=FytFN2rIWgw&fbclid=IwY2xjawLHLStleHRuA2FlbQIxMABicmlkETByVkJNbzRvV1Q2MWNkVlhqAR5dnyceNuF8z9CTVh2TAwrKNN1ThaLE6lmVy11IkQV_Kjh40O1cshrwbuGH1g_aem_pw9YzxyOMd7Jeeg471ub3Q Hosted on Acast. See acast.com/privacy for more information.

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Cannes Lions Spesial: Sollin Sæle - fra Norge til New York

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This episode was published on June 24, 2025.

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Hvordan er det egentlig å jobbe i verdens kanskje mest ikoniske reklamebyrå – midt i hjertet av New York? I denne episoden møter vi Sollin Sæle, som har gått fra den norske bransjen til Wieden+Kennedy, byrået som bygget Nike fra grunnen av.Vi...

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