CAPITAL DEPORTIVO 35 | El "noviazgo" de Havas Play y CA Sports. Tendencias del marketing deportivo.

from Capital Deportivo · host Capital Radio

Hoy vamos a hablar sobre marketing deportivo con una de las firmas más importantes del país, que ha protagonizado en los últimos tiempos una operación importante, para la marca y para uno de los grupos mediáticos más grandes del mundo. Se trata de la incorporación de la agencia de marketing deportivo CA Sports como parte del grupo Havas Play. Vamos a hablar largo y tendido sobre ello con Álvaro Malmierca, Business Growth Partner de Havas Play, y Esther Noguera, Directora de Marketing y Activaciones de CA Sports.

Episode metadata supplied by the publisher feed · Published Mar 17, 2025

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CAPITAL DEPORTIVO 35 | El "noviazgo" de Havas Play y CA Sports. Tendencias del marketing deportivo.

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