Capítol 8: Marques amb propòsits

En este episodi parlem de marques que han decidit anar més enllà del benefici econòmic per a comprometre's amb una cosa més gran: el seu propòsit. Conversem amb empreses valencianes que han trobat en el màrqueting una ferramenta per a impulsar canvis socials, mediambientals i culturals. Un programa que posa en valor com el màrqueting pot ser una força transformadora quan es connecta amb els valors i les persones. Parlem amb Ricardo Soler (Agua Mineral San Benedetto), Diego Soliveres (Timpers), Ignacio Martí (Gravity Wave) i amb la col·laboració d'Amanda Simón (Club de Marketing del Mediterráneo).

Episode metadata supplied by the publisher feed · Published May 28, 2025

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Capítol 8: Marques amb propòsits

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