Career Distinction: Stand Out by Building Your Brand

How many times have you gone for a job interview only to find out dozens---and sometimes hundreds---of other people with similar backgrounds and experience have applied for the same position? You know you need to stand out to be noticed, but you don't know how to make it happen. The answer, according to William Arruda, is personal branding. Arruda, author of "Career Distinction: Stand Out by Building Your Brand" and a leading authority on using branding to advance your career, says the trick to setting yourself apart from the field is to figure out where your strengths are and accentuate the heck out of them. His tips on everything from maintaining a positive online presence to harnessing your passions to get ahead will not only help your career, but also your confidence in general. If you want free tips on getting ahead, getting the job and feeling better about yourself, this podcast is must-listen material!