Case Study on a Luxury Auction with Maverick Commins and Jennie Heal, Supreme Auctions

Topics covered and questions you’ll uncover during this episode:Buyers versus sellers Why does the Supreme Auctions model favor the seller, rather than the buyer?Why are buyers in control in the traditional luxury real estate market?How does the “sellers-in-control” model work?What’s the marketing strategy that gets potential clients to pick up the phone and be interested in learning more in a market where so much information is already available? What’s the process or criteria a luxury real estate agent needs to go through when contacting Supreme Auctions? How can you determine which sellers are motivated to sell?Why are sellers willing to give up their information to Supreme Auctions as opposed to a listing agent? What are the key differentiators? Intentionality of “no reserve”What’s the process of a luxury auction? What’s the agent’s role in the auction process? What’s the last piece of the bidding process look like? What’s included in a due diligence packet?Supreme Auctions certification course Benefits of becoming a preferred luxury agent with Supreme AuctionsResources mentioned within episode:Maverick’s LinkedInJennie’s LinkedInSupreme Auctions