Casey Sheahan — Former CEO of Patagonia, Conservationist, and Avid Angler

Casey Sheahan currently serves as the Chief Executive Officer of Simms Fishing LLC. Casey, a long-time outdoor industry veteran, came to Simms from his post as President of Keen Footwear. Prior to his 9 years with Patagonia and seven-year tenure at Kelty, he served as Vice-President of Marketing for Merrell Footwear and was Category Marketing Manager at Nike ACG from 1990-1994. In addition to his diverse footwear, apparel and equipment management background, Casey brings a breadth of skills to the fields of writing, marketing and sales. He has edited for several outdoor-inspired publications including Runner’s World, Marathoner and Nordic World and was editor and publisher of POWDER Magazine in the late 1980s. He is aligned with a number of environmental organizations and served as President of the Conservation Alliance, a non-profit organization of outdoor businesses whose membership dues support grassroots citizen-action groups and their efforts to protect wild and natural areas.  In the past, Casey casey has been the senior advisor to Backbone Media in Carbondale, Colorado, and now serves on the advisory boards of Keen Footwear, Johnson Outdoors, Outdoor Research, Vibram SPA, and the 5 Point Film Festival. Casey is a lifelong skier and fly-fishing enthusiast. He has a personal affinity for cycling, paddling and all water-related activities, as well as backpacking, camping and spending time with his family. Please enjoy my conversation with Casey Sheahan.