Cash Is King In College Sports

College sports are in the middle of a full-blown transformation, and it’s all about the money. In this episode, we break down how revenue sharing is reshaping athlete compensation, why the American Athletic Conference rebranded to simply The American, and how schools like Texas Tech are going all-in with $28 million collectives to stay in the national conversation.

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This episode was published on July 23, 2025.

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