Category Creation & How To Be a Productive Product Marketer w/ Jason Oakley (Klue)

Jason is the Sr. Director of Product Marketing at Klue, an AI-powered Competitive Enablement platform that helps product marketers collect, curate, and deliver competitor insights to revenue teams. This conversation was recorded live in the Healthy Competition community, and we discussed how Klue is building the Competitive Enablement category, Product Marketing best practices, and his new template that helps Product Marketers stay focused and productive, the PMM Productivity Hub.  Follow Jason: LinkedIn Check out the PMM Productivity Hub: productivepmm.com Continue the conversation with me: LinkedIn | TikTok | Twitter This episode is brought to you by the Healthy Competition community. 1,000+ messages are exchanged between Competitive Intel and Product Marketing pros every month. Join today to accel your career in Product Marketing and help your company differentiate against competitors.