CDE Podcast #002 - Tisha Johnson

Tisha Johnson (Slate, ex-Volvo) joins the CDE Podcast to talk about designing a radically affordable car—and why simplicity, usefulness, and real-world constraints can still lead to something genuinely desirable. In this episode, Tisha traces her passion for automotive design back to childhood in Southern California, reflects on what shaped her approach during her time at Volvo, and explains Slate’s “blank slate” concept: one simple base vehicle, made easier to manufacture, that customers can personalize themselves. Tisha also shares practical advice for young designers—why exploring broadly, expanding your visual vocabulary, and staying open-minded about your career path can make all the difference. Topics covered: • Designing radically affordable mobility • Essentialism: simplicity without losing desirability • Personalization at scale (“blank slate” concept) • Simplifying manufacturing and reducing complexity • Career advice for aspiring designers Guest: Tisha Johnson — Slate (ex-Volvo) Links & Resources: Car Design Event (CDE): [https://cardesignevent.com/](https://cardesignevent.com/) Listen to the podcast: [https://cde-podcast.podigee.io/](https://cde-podcast.podigee.io/) Follow CDE for updates and upcoming conversations with leading voices in automotive design.