Celsius Energy Drink Passed Bang Energy For 3rd Place | Celsius Holdings 2022 Q3 Update

What this episode covers

Did y’all really think the party was over for Celsius Holdings after the PepsiCo deal? Come on man! Celsius Holdings (NASDAQ: CELH) hit another record quarterly revenue ($188 million - up 98% YoY) and represented its 17th consecutive quarter of sequential growth for the energy drinks brand. While Celsius energy drinks saw massive growth in convenience stores, mass retailers like Walmart, the club channel, and the Amazon marketplace...the big news this quarter was that the brand announced they passed Bang Energy to become the third most popular energy drink in the U.S. market. Now…hold your horses on getting super excited about that. Firstly, this is based on one week data from IRI. Secondly, Celsius is beating a Bang Energy brand that is battered, bruised, and confused where they are at right now. Just like when retailers were delisting Coke Energy, Celsius is one of the biggest beneficiaries of the Bang Energy delisting process. So, Celsius is gaining incremental shelf space on that change, but you can’t assume Bang Energy or other fast charging energy drink brands like GHOST, C4, Alani Nu, or Ryse Fuel are going to make it easy for them to retain it long-term. FOLLOW ME ON MY SOCIAL MEDIA ACCOUNTS LINKEDIN - https://www.linkedin.com/in/joshuaschallmba TWITTER - https://www.twitter.com/joshua_schall INSTAGRAM - https://www.instagram.com/joshua_schall FACEBOOK - https://www.facebook.com/jschallconsulting MEDIUM - https://www.medium.com/@joshuaschall

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