EPISODE · Apr 2, 2026 · 6 MIN
CEO studied French for 6 years and still can’t speak it. This is why
from Learn Languages with Steve Kaufmann · host Steve Kaufmann
The CEO of Air Canada spent 550 hours studying French over six years — and still couldn't speak it. Here's why traditional language learning fails, and what actually works.
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CEO studied French for 6 years and still can’t speak it. This is why
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