EPISODE · Dec 19, 2022 · 25 MIN
CES #1: Where Consumer Products Meet Their Future
from Circana Unpacked · host iriworldwide
The 2023 Consumer Electronics Show will showcase changes to the industry that put consumer needs and challenges at the forefront of technology and solutions. Kitchen appliances large and small are now “smart” and help answer the ages old question: What’s for dinner? Find out where the meal falls short of the plate. The pandemic dimmed the innovation light for many companies, but still, many advancements to existing products address relevancy and seamless integration into consumers’ everyday lives. The next question: How are manufacturers leaning into digital technologies to inspire consumers? Key takeaways: Consumer products have a lot to learn at the CES, including how they fit – and should fit – with the way consumers live and behave today. Examples of how technology continues to evolve to fit seamlessly in consumers lives. Opportunities for technology to close the gap on some existing – and future – consumer needs.
What this episode covers
The 2023 Consumer Electronics Show will showcase changes to the industry that put consumer needs and challenges at the forefront of technology and solutions. Kitchen appliances large and small are now “smart” and help answer the ages old question: What’s for dinner? Find out where the meal falls short of the plate. The pandemic dimmed the innovation light for many companies, but still, many advancements to existing products address relevancy and seamless integration into consumers’ everyday lives. The next question: How are manufacturers leaning into digital technologies to inspire consumers? Key takeaways: Consumer products have a lot to learn at the CES, including how they fit – and should fit – with the way consumers live and behave today. Examples of how technology continues to evolve to fit seamlessly in consumers lives. Opportunities for technology to close the gap on some existing – and future – consumer needs.
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CES #1: Where Consumer Products Meet Their Future
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