CFO Focus Live! How's Your LinkedIn?
from CFO FOCUS LIVE! Hosted by CFO Focus
How’s your LinkedIn? Most CFOs, GCs and other C-Suite execs don’t think much about their LinkedIn. But having a good headshot, compelling profile and regular communication from your LinkedIn profile helps your team see you as a leader, builds your business’ category leadership and builds your personal brand — and maybe even land you your next role. Hear from the experts… * CNBC alum and Wharton MBA instructor Aditi Roy leads the discussion with LinkedIn/ executive comms expert Jess Jensen who has guided CSuite execs at Nestle, Adidas, Microsoft and Qualcomm * Gary Lu, CFO at Biomerica (and frequent LinkedIn contributor) and * Van Lai-DuMone, TEDx and Creative Leadership Keynote Speaker, CEO of Worksmart. Learn more about our panelist at www.peopletalentagency.com Why should you care? According to Jess Jensen: Three years ago, we thought LinkedIn was just a corporate social network where people posted job anniversaries and promotions. But today, it’s the #1 writing platform on the internet: LinkedIn passed 1.1B users in 2025, with 70M joining every year. Over half of users come from households earning $100K+. The algorithm prioritizes educational, conversational content (not trending memes). LinkedIn now drives the majority of our leads, puts us in front of Fortune 500 execs, and helps us attract both customers and employees with every post. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit jlockhart.substack.com
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