Ch 6: How to Create Your Brand Logo: DIY, Outsourcing, and Hybrid Methods

Send us Fan MailHow to Create Your Brand Logo: DIY, Outsourcing, and Hybrid MethodsTo see all books in this series go to: PlatformGrowthBooks.comIn this episode of the Market Your Message show, host Jonathan Milligan discusses Chapter 6 from his book 'Launch Your Platform.' The chapter focuses on creating your brand logo and outlines three approaches: DIY logo design, outsourcing to freelance designers, and a hybrid method combining both. Milligan shares practical tools like Canva, Free Logo Design, Fiverr, and 99designs, and provides step-by-step guidance on turning your logo ideas into a professional symbol that represents your brand. He also emphasizes the importance of evaluating logos based on visual appeal, brand values, and flexibility.00:00 Welcome to the Market Your Message Show00:43 Introduction to Chapter Six: Create Your Brand Logo02:27 DIY Logo Design: Quick and Cost-Effective04:34 Outsourcing Logo Design: Professional and Polished06:22 Hybrid Logo Design: Best of Both Worlds08:08 Evaluating and Finalizing Your Logo09:33 Day Six Exercise: Create and Test Your Logos11:12 Key Takeaways from Day Six