Chalamet, Cruise, and the New Celebrity Press Tour Playbook episode artwork

EPISODE · Jun 6, 2025 · 36 MIN

Chalamet, Cruise, and the New Celebrity Press Tour Playbook

from The Town with Matthew Belloni · host The Ringer

Matt is joined by veteran publicist and co-CEO of Kovert Creative, Lewis Kay, to discuss how much the game has changed in the world of celebrity PR, including how the modern media landscape has impacted the celebrity press tour, what works and what doesn’t, and why that is so hard to predict nowadays (02:50). Matt finishes the show with an opening weekend box office prediction for the movie 'Ballerina’ (29:40). For a 20 percent discount on Matt’s Hollywood insider newsletter, ‘What I’m Hearing ...,’ ⁠⁠⁠⁠⁠⁠⁠⁠click here⁠⁠⁠⁠⁠⁠⁠⁠. Email us your thoughts! ⁠⁠⁠⁠⁠⁠⁠⁠[email protected]⁠⁠⁠⁠⁠⁠⁠⁠ Host: Matt Belloni Guest: Lewis Kay Producers: Craig Horlbeck and Jessie Lopez Theme Song: Devon Renaldo Learn more about your ad choices. Visit podcastchoices.com/adchoices

Matt is joined by veteran publicist and co-CEO of Kovert Creative, Lewis Kay, to discuss how much the game has changed in the world of celebrity PR, including how the modern media landscape has impacted the celebrity press tour, what works and what doesn’t, and why that is so hard to predict nowadays (02:50). Matt finishes the show with an opening weekend box office prediction for the movie 'Ballerina’ (29:40). For a 20 percent discount on Matt’s Hollywood insider newsletter, ‘What I’m Hearing ...,’ ⁠⁠⁠⁠⁠⁠⁠⁠click here⁠⁠⁠⁠⁠⁠⁠⁠. Email us your thoughts! ⁠⁠⁠⁠⁠⁠⁠⁠[email protected]⁠⁠⁠⁠⁠⁠⁠⁠ Host: Matt Belloni Guest: Lewis Kay Producers: Craig Horlbeck and Jessie Lopez Theme Song: Devon Renaldo Learn more about your ad choices. Visit podcastchoices.com/adchoices

NOW PLAYING

Chalamet, Cruise, and the New Celebrity Press Tour Playbook

0:00 36:28

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Frequently Asked Questions

How long is this episode of The Town with Matthew Belloni?

This episode is 36 minutes long.

When was this The Town with Matthew Belloni episode published?

This episode was published on June 6, 2025.

What is this episode about?

Matt is joined by veteran publicist and co-CEO of Kovert Creative, Lewis Kay, to discuss how much the game has changed in the world of celebrity PR, including how the modern media landscape has impacted the celebrity press tour, what works and what...

Can I download this The Town with Matthew Belloni episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.
URL copied to clipboard!