Changing behavioural psychology from head to toe - with Jon Cooper, CEO & Co-Founder, Overalls

“I realised that big company culture just wasn’t for me. I operate best in the start-up space”, says Jon. The lifelong entrepreneur and insurtech pioneer talks about launching his second business Overalls, after selling Life.io in 2021. An early stage business with a current team of 10, Overalls is reinventing workplace protection and changing our psychology and attitude towards insurance. Through its three-pronged product offer – Hassle Helpers, Mighty Moments and Pocketbook Protector – Overalls is helping employers and their people reclaim the time, money and joy that are often lost to life’s hassles.“It allows us to engage people at the moments that matter most and help position the right insurance products for them at that time”, says Jon. Jon shares how access to capital and a team of culturally aligned, experienced entrepreneurs is providing a solid platform from which to scale, but highlights how cracking the code of remote-working keeps him up at night. “We’re trying to figure out how we allow people the freedom to be independent, while maintaining that culture and connective tissue on the team.” Jon discusses future growth plans, T-shape leadership and maintaining values as the business scales, highlighting the transparent culture from top to bottom and the weekly ‘show & tells’.  “It gives you a window in to what everyone else is doing and how it fits together.” Jon talks about access to talent, the value insurance knowledge brings to the team and work-life balance, as well as how infrastructure is allowing insurtechs to launch and build quickly. In conclusion, Jon gives his thoughts on the common misperceptions of being part of a large business versus a start-up. “People underestimate how risky it is being with a larger company. There’s a randomness to things outside of your control.” Connect with Jon Cooper on LinkedIn, email [email protected] or find out more at www.overalls.ai  The Insurance Coffee House Podcast is brought to you by Insurance Search.We are a global Insurance Executive Search Consultancy, supporting Insurance and Insurtech businesses to attract and retain the very best insurance talent.Find out more about showcasing your employer brand as a guest on the Insurance Coffee House Podcast or sign up to our News and Insights. Or follow us on LinkedIn, Twitter or InstagramInsurance Executive Search Consultants in USA, UK and Bermuda. Copyright Insurance Search – All Rights Reserved.