Changing the way we think of food - Geert Hendrix of Farmwall

Geert Hendrix is the founder & CEO of Farmwall. Farmwall is a socially responsible, high-tech, urban agriculture company that aims to transform cities into food producing ecosystems. Their subscription-based, urban aquaponic-inspired farm supplies naturally-grown, fresh and delicious greens to award-winning cafes & restaurants such as well-renowned Top Paddock. Geert is an incredibly humble and intelligent guy, building one of the more interesting local startups that I’ve come across. The trajectory for an infrastructure-based startup in the agriculture space is not as rapid as your typical software startup, but I have a strong belief that Geert is laying down the groundwork for a paradigm shift in agriculture. Many thanks to our previous guest, Seb Lindner (Ep 41) for the introduction.