Charge More, Sell More episode artwork

EPISODE · Feb 23, 2021 · 17 MIN

Charge More, Sell More

from Gym Business Coach Podcast · host Tim Lyons and Randy Angsten

Once you have an offer running for some time, it tends to go stale. In this episode, Tim and Randy give gym owners some tips on how to change the language of your offer and how you present it to the marketplace to attract a totally different audience than the one you currently have.Here at Tim's gym, Pulse Fitness, we have changed how we present our offer and decided to go with a weekly payment plan for new clients. The deliverables are exactly the same as before, we are only changing how we collect the payments.There are a lot of pros of going to a weekly payment plan. The main one is that it lowers the shock value of the bigger payment number into the bite-sized weekly payments. The marketplace perceives this differently. Another benefit of this plan is that it improves the cash flow in the gym. Tune in to learn how you can charge more on the same exact deliverables by making this one simple change.Key TakeawaysHow to change your offer to attract a totally different audience (02:13)Why we went for a weekly payment plan (03:11)The pros of a weekly payment plan (04:30)The simple change that will allow you to charge more on the same deliverables (06:47)How weekly payments plan help with the billing (10:11)The marketplace perceives information differently (12:03)The secret sauce to hack fitness marketing (13:15)Additional Resources:winninggym.com/workshopwinninggym.com/demo----www.PFMarketingSolutions.com/Callpfmarketingsolutions.com/automationwww.CLACourse.comwww.ProFitGPS.netMarketing Talk with Fitness Professionals Facebook Grouphttps://PFMarketingSolutions.com/Data--If you are interested in a free audit for your gym, visit http://bit.ly/free_gym_audit--You can find out more about Tim and the strategies covered in this episode by checking out our website.--Would you rather watch the video version instead?Head over to our YouTube channel to watch this episode by going here

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Tim and Randy lay out simple changes you can make to your offer that will hit the marketplace differently. What changes you can make to your marketing efforts, and how that will lead to an increase in response and closes without making changes to your deliverables. - If you're interested in a free audit for your gym, visit http://bit.ly/free_gym

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Charge More, Sell More

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