Charlie Tetrick - CEO - WTA - The Ad Podcast

What this episode covers

Charlie Tetrick is a prominent figure in the Kansas City advertising and business community, currently serving as the CEO of WTA (formerly Walz Tetrick Advertising). Professional Career Agency Leadership: In 1993, his firm, Tetrick Marketing Design, merged with Travis Walz to form Walz Tetrick Advertising. At age 27, Charlie took full ownership of the agency in 1994 following the death of his mentor, Travis Walz. Rebranding & Growth: In February 2026, he led the agency's rebrand to WTA, introducing the credo "Made To Move". Under his leadership, the agency has grown significantly, tripling its gross revenue year-over-year in 2023 and managing high-profile accounts like the Kansas City Royals, Sporting Kansas City and Hard Rock International.

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How long is this episode of The Ad Podcast?

This episode is 38 minutes long.

When was this The Ad Podcast episode published?

This episode was published on April 1, 2026.

What is this episode about?

Charlie Tetrick is a prominent figure in the Kansas City advertising and business community, currently serving as the CEO of WTA (formerly Walz Tetrick Advertising). Professional Career Agency Leadership: In 1993, his firm, Tetrick Marketing Design,...

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