Cheap DIY Marketing Strategies with Beau & Liz Perra

Starting a small business & don't have the budget for a big marketing campaign?? That's just where design experts Beau & Liz Perra found themselves with the launch of their laundry delivery service, Lotta's Laundry. In this episode of The Laundromat Millionaire Show, learn about the guerrilla marketing strategies they implemented, which ones worked, which ones failed, and advice on how to build your brand in your community on a minimal budget.Referenced Links: Our Sponsor: H-M Company Drain Troughs: https://www.draintroughs.comOur Advertiser: Magazine Jukebox: https://magazinejukebox.com/Lotta’s Laundry Service: https://www.lottaslaundry.com/Lotta’s FB: https://www.facebook.com/people/Lottas-Laundry/Lotta’s IG: https://www.instagram.com/lottaslaundry/Beau & Liz IG: https://www.instagram.com/beauandliz/Our Website: https://www.laundromatmillionaire.comOur Online Course: https://dave-menz.mykajabi.com/sales-pageOur Youtube channel: https://youtube.com/c/LaundromatMillionaireOur Podcast: https://laundromatmillionaire.com/podcast/Our Facebook: https://www.facebook.com/laundromatmillionaire/Our Facebook Group: https://www.facebook.com/groups/laundromatmillionaireOur LinkedIn: https://www.linkedin.com/in/dave-laundromat-millionaire-menz/Our Instagram: https://www.instagram.com/laundromatmillionaire/Our laundromats: https://www.queencitylaundry.comOur pick-up and delivery laundry services: https://www.queencitylaundry.com/deliveryOur WDF & Delivery Workshop: https://laundromatmillionaire.com/pick-up-delivery-workshop/LaundroBoost Marketing Company: https://laundroboostmarketing.com/Suggested Services Page: https://www.laundromatmillionaire.com/servicesWDF & Delivery Dynamics: A Complete Business Blueprint: https://laundromatmillionaire.com/wdf-delivery-dynamics-a-business-blueprint/Canva: https://www.canva.com/Timestamps00:00 Episode 93 Intro02:14 Beau & Liz’s Journey into the Laundry Industry07:27 Being seen as a Commodity vs the Value of your Service11:04 The Competitive Landscape & Preconceived Notions11:41 First Steps of Starting the Laundry Service15:20 Cheap Marketing Techniques19:25 Using Social Media to Connect through Your Story23:27 The First Orders25:36 Business Operations Six Months In26:46 Plans for the Future of the Business29:04 Pricing Structure33:09 Budget Marketing Strategies Successes and Failures41:48 Final Thoughts and Contact Info