CHECKOUT Sharon Anderson from The Lott | #041

In this episode of Add To Cart, we checkout Sharon Anderson, Head of Digital Lotteries at The Lott, known for their brands including Powerball, Oz Lotto and Instant Scratch Its.  Links from the episode:Donald Trump toilet brushCountry RoadQR CodesDigital Adaptation by Paul BoagA Gentleman in Moscow by Amor TowlesBillion Dollar Dream Seller: The Tatts digital lotteries machine | #037Acast (sponsored)Questions answered in the podcast:What is the weirdest thing you’ve ever bought online? Who is your favourite retailer? Which retail fad do you wish was history?Can you recommend a book or podcast that our listeners should immediately get into? Finish this sentence.  The future of retail is… This episode was brought to you by…  AcastAdd To Cart is hosted and distributed through Acast, the home of podcasting. It wasn't until I started this podcast that I realised how powerful podcasts are in creating real connections with listeners. I love when listeners contact me and speak to me as though we’re lifelong friends - and it's great! And I know this carries over to our advertising partners. My relationship becomes their relationship. And because I value my listeners above all - I only partner with brands I would recommend as a friend. It's kind of like influencer marketing without having to see me in a swimsuit. So, if you are looking to explore the power of podcast advertising for your brand, you should check out Acast. Acast host over 20,000 podcasts, a mix of amazing local and international content, and can deliver credible mentions to engaged listeners in an uncluttered environment. Check out Acast Advertising on google today.About your host: Nathan Bush from 12HIGHNathan Bush is the founder and lead strategist at eCommerce consultancy, 12HIGH. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia’s Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, Twitter or via email.About your co-host: Sharon Anderson from The LottShSubscribe to the Add To Cart newsletter  SMS us to Suggest a Guest Connect with Nathan Bush Join the Add To Cart Community