Checkout Strategies That Work

In this session from Commerce Roundtable San Diego 2024, join industry leaders Brian Bolerjack (VP of Sales, Checkout Champ), Steve Bateman (President, TaylorMorgan Marketing & Payment Solutions), Tim Vint (CRO, Trinity Payments), and Matt Kellum (Founder, Yes Drink) as they share strategies for managing merchant accounts, optimizing payment gateways, and building customer loyalty. Learn how to minimize risks with multiple merchant accounts, improve product quality, and optimize fulfillment strategies to stand out in a competitive market.Discover advanced tools like transaction routing to reduce payment declines, explore innovative pricing strategies, and how to leverage platforms like TikTok for advertising efforts. Plus, gain insider knowledge on adapting to shifting consumer behavior in today’s economic landscape. ______ 00:00 Introduction to Merchant Account Challenges 01:03 Panel Introduction and Setup 03:06 Discussing Business Failures and Lessons Learned 03:47 Insights on Brand Building and Market Shifts 06:32 Challenges in Manufacturing and Fulfillment 09:10 Payment Processing Issues and AI Impact 11:43 Subscription Models and Customer Retention 19:49 TikTok as a Marketing Tool 23:33 Understanding Chargebacks and Refunds 25:04 Importance of Merchant Depth 26:48 Managing Multiple Merchant Accounts 29:48 Strategies for Increasing Average Order Value 32:41 Economic Impact on Conversions and Price Points 37:47 Navigating Merchant Account Approvals 40:19 Q&A Session: Mitigating Risks and Fraud 46:23 Final Thoughts and Panel Conclusion ______ Follow Brian Bolerjack at: LinkedIn: https://www.linkedin.com/in/brian-bolerjack-a4504241/ Follow Tim Vint at: LinkedIn: https://www.linkedin.com/in/tim-vint-eta-cpp-2287954/ Follow Matt Kellum at: X: https://x.com/yesmanmatt Follow Steve Bateman at: LinkedIn: https://www.linkedin.com/in/stevebateman/ Follow Commerce Roundtable at: X: https://x.com/commerceround LinkedIn: https://www.linkedin.com/company/commerce-roundtable IG: https://www.instagram.com/commerceroundtable TikTok: https://www.tiktok.com/@commerceroundtable Contact [email protected] for sponsorships or general information!