CHECKOUT Tara Shelton from Little Succers | #118

In this episode of Add To Cart, we checkout Tara Shelton from Little Succers. Tara started the business four years ago doing same day delivery of beautifully packaged succulents in her local area,, then expanded to deliver nationally and is now focusing on the DIY branch of her business that grew from COVID, a Build Your Own Terrarium Bar in Sydney.Links from the episode:GormanPurple Cow by Seth GodinJo Loves: Jo Malone CBE (How I Built This with Guy Raz)Because Flowers Die: The Little Succers Story | #093  Questions answered in the podcast:What is the weirdest thing you’ve ever bought online? Who is your favourite retailer? Which retail fad do you wish was history?Can you recommend a book or podcast that our listeners should immediately get into? Finish this sentence.  The future of retail is… This episode was brought to you by…MobileDigitalWhat do retailers such as Country Road, Pet Circle and Appliances Online have in common? They all harness the power of text messaging to engage with their customers and drive sales. Head back to episode 113 where Sniper Mobile’s co-founder, John Stuckey, shares how each of these brands is engaging their customers with text messaging. If you want to get your brand messaging in your customer’s hand, head over to mobile.digital where you can get started today with a three month trial for as low as $147.    About your co-host: Tara Shelton from Little SuccersTara Shelton is founder and creative director of creative agency for start-ups, Dream & Do. The agency has since worked with over 220 start-ups to turn their business ideas into brands. In 2017, Dream & Do launched a business of it’s own, Little Succers, Australia’s first succulent and cactus gifting service. This expanded out to a unique event concept, 'Build Your Own Terrarium Bar' which is like a lolly bar for plant lovers, inviting people to design and build their own terrarium.  Tara launched her first business in London, Moi Self, a girls helping girls gifting range. It was here that she realised how critical a brand was in a start-ups’s success, and her addiction to the entrepreneurial life began. She is committed to helping more people live their entrepreneurial dream.  Tara has spoken at Start Con, Billy Blue Design School, The Entourage and General Assembly. She won 2016 “B&T 30 under 30 award” in the entrepreneur category. You can contact Tara at LinkedInAbout your host: Nathan Bush from eSuite Nathan Bush is a digital strategisSubscribe to the Add To Cart newsletter  SMS us to Suggest a Guest Connect with Nathan Bush Join the Add To Cart Community