Chelsea Sowers: From Bitcoin Barbie to AFWA President-Elect | MOVE Like This

A roller derby skater, crypto auditor, and accounting leader shares why belief, sponsorship, and community shape the future of the profession.MOVE Like ThisWith Bonnie Buol RuszczykFor CPA Trendlines ResearchIn this episode of MOVE Like This, Chelsea Sowers, incoming President of the Accounting and Financial Women’s Alliance (AFWA), audit manager specializing in cryptocurrency assurance with The Network Firm, and “Bitcoin Barbie” on the Atlanta Roller Derby team, joins Bonnie Buol Ruszczyk to discuss leadership, retention, mentorship, and the realities shaping women’s careers in accounting today. MORE MOVE Like This | MORE CPA Trendlines Streaming Network | JOIN MOVE 2026 At the center of the conversation is a recurring challenge within the profession: attracting women into accounting is only part of the equation. Retaining and advancing them into leadership remains a persistent issue. Sowers argues that women often receive access to the profession without receiving a roadmap for advancement. Flexibility, mentorship, sponsorship, and community increasingly matter to younger professionals, particularly those entering the workforce after major disruptions like COVID. Firms may focus heavily on recruitment while overlooking what keeps talented people engaged years later.