Cheri Williams-Franklin Discusses Making End Of Life Planning Easy By Digitizing Your Important Documents

Cheri Williams-Franklin was this week's guest on Success Profiles Radio. She is the Founder and CEO of Life Snapshot, a technology platform that helps families organize and securely store personal assets and final wishes information so their loved ones can easily find them while dealing with overwhelming grief. She started her company when her sister died at age 36 and her family could not find any of the final documents. We talked about feeling "ready" to start a business, market research, testing your message, and positive pre-death planning practices. In addition, we discussed networking, getting into media, having uncomfortable conversations, and the importance of digitizing your assets. We also talked about taking risks in business, having courage, and the importance of gratitude. You can hear the show on iTunes or at https://toginet.com/shows/successprofilesradio