Chery’s iCAR Challenge: Can a $18k Electric Pickup Disrupt the Market? episode artwork

EPISODE · Jan 30, 2026 · 12 MIN

Chery’s iCAR Challenge: Can a $18k Electric Pickup Disrupt the Market?

from EVBriefing: Market & Policy · host evbrief

Chery just launched their first-ever all-electric pickup truck, the iCAR V23, with a starting price under $18,000.We explore:Body-on-Frame Tech: Why Chery chose durability over unibody construction.The 5-Second Sprint: Does a 3-ton work truck really need to accelerate like a sports car?Market Strategy: How this "Walmart strategy" aims to democratize the electric workhorse.

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Chery’s iCAR Challenge: Can a $18k Electric Pickup Disrupt the Market?

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