Chewing the Channel: In conversation with Jonathan Walker

 In our latest episode of Chewing the Channel, Will sits down with Jonathan Walker, CEO of Access4, to unpack his journey from youngest-ever business apprentice at JCB to customer-centric excellence in UCaaS and SASBOSS.Jonathan shares invaluable insights on:The hustle mindset: finish school, get experience, and start earning.How interpersonal skills and the way you treat people shape your career.Loving early roles while knowing they’re stepping stones, not forever jobs.Jonathan also speaks on the criticalities when setting up a new business; the importance of cracking on and generating revenue when launching, rather than waiting for perfection and potentially missing opportunities. Recruiting with honesty and defining your lane with co-founders and colleagues.Jonathan also touches on the current market dynamics, the pressure to constantly be building recurring revenue streams, diversifying and mastering multi-vendor selling. As well as the challenges of evolving from an ISP to an MSP, especially for engineering and service teams.Website: www.elevate.uk/wholesaleLinkedIn: Will GoodallPhone: 0330 058 9530