Chicagoverse 408 - Social Media Branding For Artists & Creatives (Live @ Chicago Athletic Association)

Dynasty Podcasts partners with the DePaul Music Business Organization (DMBO) for a live Social Media Branding For Artists & Creatives panel at Chicago Athletic Association, featuring Ally Hembree (Marketing Director at Audiotree), Sara Kolli (Network Producer at Lyrical Lemonade), Jim Slife (Specialist, Media and Content Strategy at SoundExchange), and panel co-host and DMBO Event Coordinator Anna Esper. The Chicago music professionals speak on the role of authenticity in an artist’s social strategy, and the value of focusing on platforms that best amplify an artist’s unique brand and voice. The panelists also weigh in on effective personal branding across social channels, emphasize the value of having a dedicated website even in the age of social media, speak to the the role editing plays in developing impactful digital content, and more.